Image: Supplied
Sobha Furniture, the newest venture from the prestigious Sobha Group, has officially made its debut at Downtown Design, introducing a new benchmark for large-scale, design-led furniture manufacturing — made in the UAE, for the world.
With over 73,000 sqm of fully integrated, Industry 4.0-enabled facilities across Dubai and Abu Dhabi, including a 53,000 sqm flagship plant in Dubai Industrial City — the largest of its kind in the region — Sobha Furniture aims to transform the UAE’s furniture manufacturing landscape. The company integrates advanced production precision, material control, and large-scale delivery capability, setting a new standard for regional craftsmanship and industrial efficiency.
Central to its identity is a global design vision led by the brand’s Milan-based design studio, which oversees product development, material direction, and refinement to ensure every piece meets international design standards.
“We are not entering a market. We are redefining it,” said Anuj Jain, CEO of Sobha Furniture. “There has long been a gap between design ambition and furniture manufacturing capability in this region. We built Sobha Furniture to close that gap. This is a world-class furniture manufacturing ecosystem rooted in the UAE. It is designed to serve developers, interior designers, architects, and projects at a standard previously only accessible abroad.”
From bespoke vision to industrial precision
The launch was inaugurated by PNC Menon, founder of Sobha Group, whose entrepreneurial journey began nearly five decades ago as an interior decorator.
“My journey began with bringing complete interior visions to life, where bespoke furniture played a central role in the process,” said Menon. “Sobha Furniture elevates that specific passion and commitment to the finest furniture detail, placing it once again at the forefront. We are applying the essence of that original, one-of-a-kind craftsmanship to a new, modern scale. This is our legacy of meticulous detail, now crafted for the world.”
The booth: built with intention, defined by detail
At Downtown Design, Sobha Furniture’s booth embodies calm structure and design clarity, mirroring the brand’s ethos of precision and balance. The minimalist space draws attention to the relationship between material, proportion, and function, encouraging a focused experience of each product.
The showcase features one Kitchen and one Walk-In Closet, both examples of refined material selection and functionality. The Walk-In Closet integrates gunmetal aluminium framing with walnut accents and soft interior lighting, while the Kitchen is anchored by a Taj Mahal Quartzite island paired with walnut cabinetry and gunmetal detailing. At the booth’s centre, an installation titled ‘The Elements’ brings together wood, metal, texture, and tone in deliberate harmony — an artistic expression of the brand’s philosophy that every detail is intentional.
Design Talks: thought leadership in practice
As part of its launch programme, Sobha Furniture will host Design Talks on November 6 and 7, featuring:
• Carlo Magistretti, chief strategic advisor
• Vincenzo Vinci, chief design officer
The discussions will explore design responsibility, material intention, and the role of advanced furniture manufacturing in shaping the future of interior environments — underscoring Sobha Furniture’s commitment to combining design excellence with industrial innovation.
