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    Home » The myths of corporate innovation
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    The myths of corporate innovation

    Arabian Media staffBy Arabian Media staffMay 14, 2025No Comments1 Min Read
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    If innovation has an iconography, it involves a genius, a breakthrough and a dash of serendipity. Alexander Fleming notices mould growing on a plate of bacteria and discovers penicillin. John Snow produces a map of the victims of a cholera outbreak in 19th-century London and traces the outbreak to a single water pump. A German chemist called August Kekulé falls asleep, dreams about snakes eating their tails and realises upon waking that the benzene molecule has the shape of a ring.



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